Perfection is overrated, the Reef Rum Supply Co. is after something wilder. Four friends built a brand on saltwater, sun, and the conviction that adventure beats convention every time. It started as a dare between a diver, a designer, and two bartenders: could the ocean age rum better than the land ever could? We barreled one of our favorite rums, sank it forty feet down and let the sea take over.

Reef Rum Supply Co.

Born in Miami. Raised by the Sea.